• BaseHubs Team





  • Jeff Lanctot

Over the last few weeks, we've been excited to get feedback from our community of users and launch customers. Receiving such positive reinforcement on what we're building at BaseHubs has given us a real boost. So much so that we've accelerated our plans, and as of today, we are now live in Apple's App Store. No more wait list! Special thanks to our developer team for making this happen ahead of schedule. Many more features and updates are on the way, along with some great offers that will be made available to the community after Thanksgiving.


Now that we're available for all military families and Veterans, here's what to know:










Categories on the home page are now presented based on the type of businesses that are getting the most attention from the community. The same is true for recommended businesses in your JBLM Hub.


















We've added messages from the business owner/manager. This was a request from people who tested the beta version of the app. It's really valuable to know how a business works with the military, and this area is a chance to hear directly from them.

















We've added many new businesses over the last month, across a number of categories that our community has cited as valuable. We're committed to making BaseHubs the most trusted and relevant resource for shopping locally, and we're excited to be adding so many businesses that serve military families.



















Ok, we don't have ALL the businesses yet. Is there a place you love, that you think other military families should know about? We've added the ability to recommend a business. Send your favorites our way, and we'll get to work on it.












  • Jeff Lanctot


The path of any startup is equal parts exciting and unpredictable. That’s already true of BaseHubs. We’ve really only started to execute on our ideas, and it's a long (but opportunity-filled) road ahead. A year from now, I’m certain that we will have achieved things we haven’t even considered today. We’ll also face unexpected challenges. Unpredictability can be unnerving at times, so it’s important to identify and understand the signals you’re getting along the way.


The best of these signals requires little effort to understand - prospects and customers saying, one way or another, that they like you. They like your idea, or your team, or the product you’ve just released, or all of the above. The power of hearing “you’re on to something big” or “I love what you’re building” can’t be overstated. Some of the validation is indirect, less about who we ARE and more about who we AREN’T. It’s born out of disgust with big established competitors and a yearning for an alternative. We’ve heard versions of all these things in our early days, and it’s invigorating.


As we grow, our customers should, and will, challenge us to be better. The feedback might be tough at times, but every successful company knows it’s important to hear - and be willing to act on - those messages. We are grateful to receive validation of BaseHubs in these early days, and we’ll be grateful when we get pushed to be better. These are all signals, guiding the company down a path that maximizes our impact on the communities and customers we serve.


To all the businesses who have joined BaseHubs since we launched; to those who have provided feedback; to those who have pushed and challenged us, and will do so in the days ahead: Thank You.



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